POSTED ON 09/13/2018 IN Blog BY Jamie Bourn

Why Whitemeadow is at the Forefront of the Upholstery Industry

Continuing with our series on how Whitemeadow supports its customers, this week we are taking a closer look at the expertise and experience that Whitemeadow is home to.

Situated in the heart of the upholstery manufacturing centre of the UK, Whitemeadow was established in 1994, handcrafting products in our Nottinghamshire factory.

Fast-forward to today and we’re proud to maintain our commitment to craftsmanship, but now on a much larger scale. Expansion has allowed us to produce more but has never extinguished our commitment to keeping all our products hand-crafted in our Nottinghamshire factories.

And we wouldn’t be where we are today without the exceptional skills of our experienced and dedicated workforce. Team members at Whitemeadow hold a wide set of skills which enables us to be agile in our creative and manufacturing processes, and we are proud to have a workforce that has built up many years of experience with the company- our Frames team have a combined experience of 118 years!

Experienced Design and Development department

Beginning with just one designer 20 years ago, our innovative and passionate design team is the foundation of our business. The team is now over 20 strong and embodies a mix of creative energy and industry experience. The whole team shares the same drive and desire to create inspirational, innovative designs in the latest fabrics and get them to market before our competition. Our Design Director, Paul Ainley, who has been with the business for over 20 years, commented “Our team here are always working on something new, it’s exciting to take new designs to our customers and see them get really enthusiastic about our products, it’s what we’re here for”.

Fully trained Customer Support teams

We have specific teams to support our customers and continually invest in ongoing training to assist you with all your pre-delivery and post-delivery queries. Whether you wish to amend an order or simply track the progress of your order, we have over 107 years of experience at Whitemeadow within our Customer Support teams, so you can be sure that the person dealing with your request is an expert in their field.

Whitemeadow are committed to focussing on design leadership, efficient production processes and attention to quality to ensure that we support you, our customers, in making your business a success.

To find out more about how we can support your business please contact your Whitemeadow Sales Manager or email